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<channel>
	<title>Ivana Havadejová </title>
	<link>https://ivanahavadejova.com</link>
	<description>Ivana Havadejová </description>
	<pubDate>Wed, 10 Jan 2024 17:01:15 +0000</pubDate>
	<generator>https://ivanahavadejova.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Home</title>
				
		<link>https://ivanahavadejova.com/Home</link>

		<pubDate>Mon, 29 Mar 2021 10:41:51 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Home</guid>

		<description>
	

Contact

	

About
	

Instagram
</description>
		
	</item>
		
		
	<item>
		<title>Paris Showroom Invites</title>
				
		<link>https://ivanahavadejova.com/Paris-Showroom-Invites</link>

		<pubDate>Wed, 10 Jan 2024 17:01:15 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Paris-Showroom-Invites</guid>

		<description>
	





Paris Showroom Invites
2022, visual identity design



	During my internship at fashion footwear studio called YUME YUME, based in Amsterdam, I worked on two online invites for the Paris Fashion Week, where the brand introduced two of their newly designed collections.&#38;nbsp;

Pre-spring collection titled Not From Here could be characaterised as modern, minimalistic and inspired by the hyperrealistic and extraterestrial being, while the High summer collection, Superbloom Valley took inspiration in blooming summer nature.&#38;nbsp;

The creative director, with whom I worked on both concepts, wanted to use 3D visuals that would represent youthful, fresh, but also luxurious identity of the brand while appealing to the consumers interested in unique fashion and art.
I created both models&#38;nbsp; on the invites using 3D software.&#38;nbsp;



 



	
&#60;img width="2408" height="3594" width_o="2408" height_o="3594" data-src="https://freight.cargo.site/t/original/i/c343b4826540f0421fd89ad092cf803336e202dfcf9c99cac6fb7b48502e89fd/PARIS-SHOWROOM-INVITE_2-05.png" data-mid="201369916" border="0"  src="https://freight.cargo.site/w/1000/i/c343b4826540f0421fd89ad092cf803336e202dfcf9c99cac6fb7b48502e89fd/PARIS-SHOWROOM-INVITE_2-05.png" /&#62;















Promotional video for the exhibition.
Animation and 3D modeling by me.
Sound design and video editing by Tereza Havadejová.



&#60;img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/a328975c12f778c3d5787c3298d7471eb58eb861d20f3a3ec5472eccbf244d85/Vajce-v-skalach.png" data-mid="201357416" border="0"  src="https://freight.cargo.site/w/1000/i/a328975c12f778c3d5787c3298d7471eb58eb861d20f3a3ec5472eccbf244d85/Vajce-v-skalach.png" /&#62;
&#60;img width="2500" height="3536" width_o="2500" height_o="3536" data-src="https://freight.cargo.site/t/original/i/255fd033eff046e015140c23c149ae5501980b03ecf8b1a41fc6a424369257d0/Poster-b.png" data-mid="201357417" border="0"  src="https://freight.cargo.site/w/1000/i/255fd033eff046e015140c23c149ae5501980b03ecf8b1a41fc6a424369257d0/Poster-b.png" /&#62;
&#60;img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/241772ea051b9616edd231db4667c0a01c1e71f839b0d619ff3d4555bb9e52d6/4.png" data-mid="201357418" border="0"  src="https://freight.cargo.site/w/1000/i/241772ea051b9616edd231db4667c0a01c1e71f839b0d619ff3d4555bb9e52d6/4.png" /&#62;
&#60;img width="3000" height="4243" width_o="3000" height_o="4243" data-src="https://freight.cargo.site/t/original/i/f401fef24a82440084505f7a78b80d10723ec3b8e60c36044d1e6853dfbe3f0e/vajicko.png" data-mid="201357419" border="0"  src="https://freight.cargo.site/w/1000/i/f401fef24a82440084505f7a78b80d10723ec3b8e60c36044d1e6853dfbe3f0e/vajicko.png" /&#62;


Selection of the proposed poster designs created to promote the exhibition




&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/091af1921489e7c2ece77961442bf2e74cef7543109cf61fd8ee354f2f3f260b/7EBEB81B-1CFE-410F-B4D9-F40D84339F06.JPG" data-mid="201357420" border="0"  src="https://freight.cargo.site/w/1000/i/091af1921489e7c2ece77961442bf2e74cef7543109cf61fd8ee354f2f3f260b/7EBEB81B-1CFE-410F-B4D9-F40D84339F06.JPG" /&#62;

&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/0962bcdc85674f213283ab1afbbc4c1131e87bd8e3dee5b425634dac3f50f4c9/63BB26BE-9E1B-4192-9543-B738899DE913.JPG" data-mid="201357421" border="0"  src="https://freight.cargo.site/w/1000/i/0962bcdc85674f213283ab1afbbc4c1131e87bd8e3dee5b425634dac3f50f4c9/63BB26BE-9E1B-4192-9543-B738899DE913.JPG" /&#62;

Printed promotional posters
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	<item>
		<title>Archive Pop-up Promotional Material</title>
				
		<link>https://ivanahavadejova.com/Archive-Pop-up-Promotional-Material</link>

		<pubDate>Tue, 11 Oct 2022 09:48:31 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Archive-Pop-up-Promotional-Material</guid>

		<description>
	





Archive Pop-up Promotional Material&#38;nbsp;
2022,&#38;nbsp;promotional material design



	

The promotional material for the archive pop-up event organised by YUME YUME, Margreeth Olsthoorn and Almost Not Done was designed to showcase the unique nature of the misfits and samples sold at the event, as well as to embody the identity of the collaborating brands.


Understandably, the major requirement of the design brief was to attract customers of YUME YUME, the main organiser of the event, and invite them to attend, meaning the visual material needed to communicate the idea and the focus of the sample sale accordingly.


After researching the locations of the events (Margreeth Olsthoorn and multiple identities stores) we decided to create a promotional material using a minimalist design approach while also emphasising raw, industrial charcteristics of the locations, as well as, imperfections of the sold shoe samples.


Multiple visual directions containing abstract 3D modelling as well as custom font design had been explored before deciding on the most appropriate strategy. After the experimental stage of the creative process, I agreed to use more concrete visual elements to attract a higher number of potential attendees with the art director. A design process then consisted of scanning actual shoe samples, which resulted in a series of visuals, while the most interesting ones were further edited and completed by the brand typographic elements. These were applied to the designs of promotional posters, digital invite, newsletter, social media posts, vinyl stickers, postcards, and price tags. 


The promotional material gained positive feedback from agents and customers that attended the sample sale.
	

&#60;img width="2342" height="2000" width_o="2342" height_o="2000" data-src="https://freight.cargo.site/t/original/i/f9503a4179a3d6214a57d2df75693fc9f6fef197ca8f3a3f7a4b9f326d89ca87/title.png" data-mid="155476496" border="0"  src="https://freight.cargo.site/w/1000/i/f9503a4179a3d6214a57d2df75693fc9f6fef197ca8f3a3f7a4b9f326d89ca87/title.png" /&#62;















&#60;img width="1768" height="2500" width_o="1768" height_o="2500" data-src="https://freight.cargo.site/t/original/i/e6d87962c6b4f8888dba25ead88b96128e11fe313e662043d516352dcd364c78/Poster-texture-2.png" data-mid="155463624" border="0"  src="https://freight.cargo.site/w/1000/i/e6d87962c6b4f8888dba25ead88b96128e11fe313e662043d516352dcd364c78/Poster-texture-2.png" /&#62;
&#60;img width="1768" height="2500" width_o="1768" height_o="2500" data-src="https://freight.cargo.site/t/original/i/3f64617fd12207041c2ad702935660c643210f652c667bdf7c9953decbc06345/poster-texture-1.png" data-mid="155463623" border="0"  src="https://freight.cargo.site/w/1000/i/3f64617fd12207041c2ad702935660c643210f652c667bdf7c9953decbc06345/poster-texture-1.png" /&#62;


&#60;img width="2800" height="2000" width_o="2800" height_o="2000" data-src="https://freight.cargo.site/t/original/i/67ef0f7b3062560852168a9e832dd9222b60f47e8724191232fee9847e1038b3/poster-templates_1.png" data-mid="155464187" border="0"  src="https://freight.cargo.site/w/1000/i/67ef0f7b3062560852168a9e832dd9222b60f47e8724191232fee9847e1038b3/poster-templates_1.png" /&#62;


Details of the printed posters promoting the archive pop-up sales





&#60;img width="3809" height="2120" width_o="3809" height_o="2120" data-src="https://freight.cargo.site/t/original/i/2b81b4283164c50ab518e7b6b76e958a70f26d65434f181b105db870d54301c9/phone-mockup_a.png" data-mid="155476152" border="0"  src="https://freight.cargo.site/w/1000/i/2b81b4283164c50ab518e7b6b76e958a70f26d65434f181b105db870d54301c9/phone-mockup_a.png" /&#62;


Details of the Instagram posts and adverts and a digital newsletter
&#60;img width="4608" height="2754" width_o="4608" height_o="2754" data-src="https://freight.cargo.site/t/original/i/8a5fa8528eeb6c1a423b82dfcef44d1af89a2e3f0fa3870a9197d5d7016d3733/shoot.png" data-mid="155473926" border="0" data-scale="80" src="https://freight.cargo.site/w/1000/i/8a5fa8528eeb6c1a423b82dfcef44d1af89a2e3f0fa3870a9197d5d7016d3733/shoot.png" /&#62;&#60;img width="4794" height="3190" width_o="4794" height_o="3190" data-src="https://freight.cargo.site/t/original/i/3b65f6a7331e213b12ecf794c3cc51fee2f7711b1bfb18d59a86a5057273152b/1.png" data-mid="155463102" border="0"  src="https://freight.cargo.site/w/1000/i/3b65f6a7331e213b12ecf794c3cc51fee2f7711b1bfb18d59a86a5057273152b/1.png" /&#62;&#60;img width="4608" height="3072" width_o="4608" height_o="3072" data-src="https://freight.cargo.site/t/original/i/a7aa0ae4c26b6d44b7577611a90c616a6266077287768c7dba5d6ab8b24fb579/3.png" data-mid="155463113" border="0"  src="https://freight.cargo.site/w/1000/i/a7aa0ae4c26b6d44b7577611a90c616a6266077287768c7dba5d6ab8b24fb579/3.png" /&#62;


&#60;img width="3000" height="1952" width_o="3000" height_o="1952" data-src="https://freight.cargo.site/t/original/i/7050ca9c4b731c7ee9bae5ee666df1166d37e06a7dac8139861a28b3de4e469b/6.png" data-mid="155463125" border="0"  src="https://freight.cargo.site/w/1000/i/7050ca9c4b731c7ee9bae5ee666df1166d37e06a7dac8139861a28b3de4e469b/6.png" /&#62;

Design of the promotional material
</description>
		
	</item>
		
		
	<item>
		<title>Vajcom Skalu Neroztrepeš</title>
				
		<link>https://ivanahavadejova.com/Vajcom-Skalu-Neroztrepes</link>

		<pubDate>Tue, 11 Oct 2022 12:59:35 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Vajcom-Skalu-Neroztrepes</guid>

		<description>
	





Vajcom Skalu Neroztrepeš
2022, visual identity design



	The visual identity designed for a joined exhibition titled Vajcom Skalu Neroztrepeš (One Cannot Break a Rock with an Egg) is based on the saying used as a title of the exhibition itself.
The self-curated exhibition held at gallery in the Slovak town Topoľčany featured me and two fellow artists that also share an experience of studying at art school in the Great Britian. The exhibited works ranging from moving image to graphic and textile design, explored common themes of an individual’s relationship to their home country and offered a unique and authentic perspective of Slovak culture, challenging the notions of national identity. 
To promote the exhibition we decided to use fresh and fun visuals that are attractive to look at, as well as evoke the sense of wonder in the potential visitors. A 3D model of a broken sparkly combined with a bold serif typography take inspiration from the Y2K trends in graphic design as well as adequately communicate the title of the exhibition itself. 
 



	
















Promotional video for the exhibition.
Animation and 3D modeling by me.
Sound design and video editing by Tereza Havadejová.



&#60;img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/a328975c12f778c3d5787c3298d7471eb58eb861d20f3a3ec5472eccbf244d85/Vajce-v-skalach.png" data-mid="156181740" border="0"  src="https://freight.cargo.site/w/1000/i/a328975c12f778c3d5787c3298d7471eb58eb861d20f3a3ec5472eccbf244d85/Vajce-v-skalach.png" /&#62;
&#60;img width="2500" height="3536" width_o="2500" height_o="3536" data-src="https://freight.cargo.site/t/original/i/255fd033eff046e015140c23c149ae5501980b03ecf8b1a41fc6a424369257d0/Poster-b.png" data-mid="156182781" border="0"  src="https://freight.cargo.site/w/1000/i/255fd033eff046e015140c23c149ae5501980b03ecf8b1a41fc6a424369257d0/Poster-b.png" /&#62;
&#60;img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/241772ea051b9616edd231db4667c0a01c1e71f839b0d619ff3d4555bb9e52d6/4.png" data-mid="156182817" border="0"  src="https://freight.cargo.site/w/1000/i/241772ea051b9616edd231db4667c0a01c1e71f839b0d619ff3d4555bb9e52d6/4.png" /&#62;
&#60;img width="3000" height="4243" width_o="3000" height_o="4243" data-src="https://freight.cargo.site/t/original/i/f401fef24a82440084505f7a78b80d10723ec3b8e60c36044d1e6853dfbe3f0e/vajicko.png" data-mid="156184974" border="0"  src="https://freight.cargo.site/w/1000/i/f401fef24a82440084505f7a78b80d10723ec3b8e60c36044d1e6853dfbe3f0e/vajicko.png" /&#62;


Selection of the proposed poster designs created to promote the exhibition




&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/091af1921489e7c2ece77961442bf2e74cef7543109cf61fd8ee354f2f3f260b/7EBEB81B-1CFE-410F-B4D9-F40D84339F06.JPG" data-mid="156186443" border="0"  src="https://freight.cargo.site/w/1000/i/091af1921489e7c2ece77961442bf2e74cef7543109cf61fd8ee354f2f3f260b/7EBEB81B-1CFE-410F-B4D9-F40D84339F06.JPG" /&#62;

&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/0962bcdc85674f213283ab1afbbc4c1131e87bd8e3dee5b425634dac3f50f4c9/63BB26BE-9E1B-4192-9543-B738899DE913.JPG" data-mid="156186445" border="0"  src="https://freight.cargo.site/w/1000/i/0962bcdc85674f213283ab1afbbc4c1131e87bd8e3dee5b425634dac3f50f4c9/63BB26BE-9E1B-4192-9543-B738899DE913.JPG" /&#62;

Printed promotional posters
</description>
		
	</item>
		
		
	<item>
		<title>Dokument Magazín Rebranding</title>
				
		<link>https://ivanahavadejova.com/Dokument-Magazin-Rebranding</link>

		<pubDate>Fri, 07 Oct 2022 12:15:34 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Dokument-Magazin-Rebranding</guid>

		<description>
	





Dokument Magazín Rebranding&#38;nbsp;
2022, visual identity design



	The visual identity for Dokument Magazín (The Archive of Slovak Photography) was designed to celebrate the first anniversary of the collective and reflect its essential purpose - to map the history of Slovak photography.


Initial stages of the creative process consisted of the primary research of Dokument as well as similar institutions, relevant visual material, and theoretical resources. After conducting research on the linguistic meanings of the term “dokument” (document) and “to document”, a printed document as the official archival record became the primary element of the design strategy. However, it was also essential for the client to emphasise the importance of the historic connotations the collective aims to preserve, and therefore, we traced back for visual inspiration to the old-school Slovakia before 1993, often seen on the photographs from the archive itself, and used that as a secondary guide for the stylistic choices when developing the visual language. 


Considering the budget limitations, the client preferred to focus on subtle rather than drastic changes of the identity, and therefore, a series of social media templates, posters as well as logo became the outcomes of the commission.


Combinations of neon shades derived from the CMYK palette with complimentary muted tones of grey, beige, and brown came to define the main colours of the visual identity. Implementation of the photographs from the archive, the usage of typefaces such as GT Sectra and GT America and applications of geometric structures, became the central elements of the visual language. 


Following a successful re-branding, I was further commissioned to design merchandise for the archive, which is currently in the process of development.



	









&#60;img width="1080" height="720" width_o="1080" height_o="720" data-src="https://freight.cargo.site/t/original/i/aa58b6ccc06132bd20f48ffec5ad07553891da3f7e912d10b6fea96ebf88ab3b/logo-animation-new.gif" data-mid="155362680" border="0" data-scale="69" src="https://freight.cargo.site/w/1000/i/aa58b6ccc06132bd20f48ffec5ad07553891da3f7e912d10b6fea96ebf88ab3b/logo-animation-new.gif" /&#62;
&#60;img width="7339" height="2616" width_o="7339" height_o="2616" data-src="https://freight.cargo.site/t/original/i/607f17f67d5ff5a0ae21152815e3899f59fbf2fe6caa7613ad89d6ff6b6eb629/farebna-paleta.png" data-mid="155292912" border="0"  src="https://freight.cargo.site/w/1000/i/607f17f67d5ff5a0ae21152815e3899f59fbf2fe6caa7613ad89d6ff6b6eb629/farebna-paleta.png" /&#62;
&#60;img width="2954" height="2954" width_o="2954" height_o="2954" data-src="https://freight.cargo.site/t/original/i/122265a3520d3b1f6d8c4c7a31f61cbdd555d11c69820c0b2fa9680bb7078f9e/symboly-1.png" data-mid="155454063" border="0" data-scale="65" data-no-zoom="true" data-icon-mode src="https://freight.cargo.site/w/1000/i/122265a3520d3b1f6d8c4c7a31f61cbdd555d11c69820c0b2fa9680bb7078f9e/symboly-1.png" /&#62;
&#60;img width="2954" height="2954" width_o="2954" height_o="2954" data-src="https://freight.cargo.site/t/original/i/4e4cac470f3a5ae893790a68edf81cb15c5d7a5cf8741ae2ed19f47f096d45d2/symboly-2.png" data-mid="155454364" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4e4cac470f3a5ae893790a68edf81cb15c5d7a5cf8741ae2ed19f47f096d45d2/symboly-2.png" /&#62;
&#60;img width="2954" height="2954" width_o="2954" height_o="2954" data-src="https://freight.cargo.site/t/original/i/0b0c432eb07496eda225767f4d321040a6c952d174bd419205e070a18da569f5/Symboly-3.png" data-mid="155457708" border="0"  src="https://freight.cargo.site/w/1000/i/0b0c432eb07496eda225767f4d321040a6c952d174bd419205e070a18da569f5/Symboly-3.png" /&#62;
&#60;img width="2954" height="2954" width_o="2954" height_o="2954" data-src="https://freight.cargo.site/t/original/i/97c114cffc51b47ae1dca51d70113b63a34e5c5f9242e0e27dd7452559992c39/symboly-4.png" data-mid="155457798" border="0" data-scale="48" src="https://freight.cargo.site/w/1000/i/97c114cffc51b47ae1dca51d70113b63a34e5c5f9242e0e27dd7452559992c39/symboly-4.png" /&#62;



Colour palette






&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/81eb3e4a0c61b4bff99f2bfc9a1242a3058bb58bb360c31f3106cfbd65e4f03d/DOKUMENT-navrhy-02-02.png" data-mid="155162867" border="0"  src="https://freight.cargo.site/w/1000/i/81eb3e4a0c61b4bff99f2bfc9a1242a3058bb58bb360c31f3106cfbd65e4f03d/DOKUMENT-navrhy-02-02.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/301c70a2ccbadff635f3e98b9b3af86b0ea97579ced852688ca6466159c8546e/DOKUMENT-navrhy-06.png" data-mid="155302018" border="0"  src="https://freight.cargo.site/w/1000/i/301c70a2ccbadff635f3e98b9b3af86b0ea97579ced852688ca6466159c8546e/DOKUMENT-navrhy-06.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/6f39fed38cdbd95e5956fedf8adf6ea9f30d7276f2fe263b6547fab36781e289/DOKUMENT-navrhy-09.png" data-mid="155162996" border="0"  src="https://freight.cargo.site/w/1000/i/6f39fed38cdbd95e5956fedf8adf6ea9f30d7276f2fe263b6547fab36781e289/DOKUMENT-navrhy-09.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/dea860bb4361ff0d126abd03d627830e299334c69aace2cbf386462ca29189f6/DOKUMENT-navrhy-14.png" data-mid="155302040" border="0"  src="https://freight.cargo.site/w/1000/i/dea860bb4361ff0d126abd03d627830e299334c69aace2cbf386462ca29189f6/DOKUMENT-navrhy-14.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/d80a27637e421bda4cff89d7fa25af109c9c54f30e544d6fb3baba0d3526a263/DOKUMENT-navrhy-00.png" data-mid="155363779" border="0"  src="https://freight.cargo.site/w/1000/i/d80a27637e421bda4cff89d7fa25af109c9c54f30e544d6fb3baba0d3526a263/DOKUMENT-navrhy-00.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/d347ce39b4cb456f88f8af3ca6c5f51de8e93ac40beb041d0ea8a3d61c1c9e09/DOKUMENT-navrhy-13.png" data-mid="155166983" border="0"  src="https://freight.cargo.site/w/1000/i/d347ce39b4cb456f88f8af3ca6c5f51de8e93ac40beb041d0ea8a3d61c1c9e09/DOKUMENT-navrhy-13.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/448b5fad741297739248856458cbf0cc9333d3cdef18ab1b4c82d4cecf147058/DOKUMENT-navrhy-22.png" data-mid="155168063" border="0"  src="https://freight.cargo.site/w/1000/i/448b5fad741297739248856458cbf0cc9333d3cdef18ab1b4c82d4cecf147058/DOKUMENT-navrhy-22.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/f825bb57a6921d1ce2ad31bdb78a9924e9fe03e51ce4a873e545833758db7f9c/DOKUMENT-navrhy-27.png" data-mid="155167607" border="0"  src="https://freight.cargo.site/w/1000/i/f825bb57a6921d1ce2ad31bdb78a9924e9fe03e51ce4a873e545833758db7f9c/DOKUMENT-navrhy-27.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/4904646cfd9a4e8e9f29dc48333076932eb6e65c8814109d1578816fa994cb25/DOKUMENT-navrhy-26.png" data-mid="155171327" border="0"  src="https://freight.cargo.site/w/1000/i/4904646cfd9a4e8e9f29dc48333076932eb6e65c8814109d1578816fa994cb25/DOKUMENT-navrhy-26.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/eabd3535fd3960ed3cdfa7e6389be70a1a1e28feedb95e018f6fc0e2fb7feaf7/DOKUMENT-navrhy-05.png" data-mid="155303391" border="0"  src="https://freight.cargo.site/w/1000/i/eabd3535fd3960ed3cdfa7e6389be70a1a1e28feedb95e018f6fc0e2fb7feaf7/DOKUMENT-navrhy-05.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/51bcbd53d3a84ebe51255e08a1223e1a5ddb47990b0f0fe5bfae1885b2361edb/DOKUMENT-navrhy-04.png" data-mid="155167001" border="0"  src="https://freight.cargo.site/w/1000/i/51bcbd53d3a84ebe51255e08a1223e1a5ddb47990b0f0fe5bfae1885b2361edb/DOKUMENT-navrhy-04.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/224903702bb5135747207c58bb4801d0d0d905c6a3b2c87cefbc139ddb82a6c1/DOKUMENT-navrhy-11.png" data-mid="155167606" border="0"  src="https://freight.cargo.site/w/1000/i/224903702bb5135747207c58bb4801d0d0d905c6a3b2c87cefbc139ddb82a6c1/DOKUMENT-navrhy-11.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/6bc1d0095524fef88c5274b8a192af437ff5f1221773f6cf93b016e727df3d67/DOKUMENT-navrhy-20.png" data-mid="155303898" border="0"  src="https://freight.cargo.site/w/1000/i/6bc1d0095524fef88c5274b8a192af437ff5f1221773f6cf93b016e727df3d67/DOKUMENT-navrhy-20.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/082f11daa34b932ec05df13238e27ba3eba735f9c8bae33cdc3e2982a607e724/navrh.png" data-mid="155363615" border="0"  src="https://freight.cargo.site/w/1000/i/082f11daa34b932ec05df13238e27ba3eba735f9c8bae33cdc3e2982a607e724/navrh.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/48b057b72c2dfeca88ec643dc1353cbbafeffedfbb8bf8b1216b0cde5b7c13ea/DOKUMENT-navrhy-25.png" data-mid="155168410" border="0"  src="https://freight.cargo.site/w/1000/i/48b057b72c2dfeca88ec643dc1353cbbafeffedfbb8bf8b1216b0cde5b7c13ea/DOKUMENT-navrhy-25.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/289ef52acb6940d57d775f2d5f2168643718c9bf8414f7a5f66566ec097ee59d/DOKUMENT-navrhy-10.png" data-mid="155346749" border="0"  src="https://freight.cargo.site/w/1000/i/289ef52acb6940d57d775f2d5f2168643718c9bf8414f7a5f66566ec097ee59d/DOKUMENT-navrhy-10.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/459ebb91d842755932fa081339d7bd291eee0f61f4f5712b8eff9400acce6277/DOKUMENT-navrhy-16.png" data-mid="155346750" border="0"  src="https://freight.cargo.site/w/1000/i/459ebb91d842755932fa081339d7bd291eee0f61f4f5712b8eff9400acce6277/DOKUMENT-navrhy-16.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/d60d3e9d28ff4e1760aeb4b59e2c5e7224aa94cc7f731091540d166a4c6248c0/DOKUMENT-navrhy-18.png" data-mid="155346751" border="0"  src="https://freight.cargo.site/w/1000/i/d60d3e9d28ff4e1760aeb4b59e2c5e7224aa94cc7f731091540d166a4c6248c0/DOKUMENT-navrhy-18.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/7659b7f75cb09aed5a9f8b1a512ac33c3ab7c2cca6cdbba218b6a416cc93a2e2/DOKUMENT.png" data-mid="155356549" border="0"  src="https://freight.cargo.site/w/1000/i/7659b7f75cb09aed5a9f8b1a512ac33c3ab7c2cca6cdbba218b6a416cc93a2e2/DOKUMENT.png" /&#62;
&#60;img width="3545" height="5316" width_o="3545" height_o="5316" data-src="https://freight.cargo.site/t/original/i/a0f860b030f74ec2f23c7a67c7e5d02bb3f9a21979761233a25aea26a2ca6adc/DOKUMENT-navrhy-47.png" data-mid="155354478" border="0"  src="https://freight.cargo.site/w/1000/i/a0f860b030f74ec2f23c7a67c7e5d02bb3f9a21979761233a25aea26a2ca6adc/DOKUMENT-navrhy-47.png" /&#62;
&#60;img width="3544" height="5316" width_o="3544" height_o="5316" data-src="https://freight.cargo.site/t/original/i/75818cc2f9236404180b236d9895d902d3ce09d6469050ab80e8706f691e5377/DOKUMENT-navrhy-24.png" data-mid="155346753" border="0"  src="https://freight.cargo.site/w/1000/i/75818cc2f9236404180b236d9895d902d3ce09d6469050ab80e8706f691e5377/DOKUMENT-navrhy-24.png" /&#62;


Selection of the digital posters designed for Dokument Magazín to promote it online





&#60;img width="4608" height="3072" width_o="4608" height_o="3072" data-src="https://freight.cargo.site/t/original/i/92f71599861ac20159e3c76cb929a296a98a4742595a6b0e4b6d1cc6554b5e00/grafika-edit.png" data-mid="155168454" border="0"  src="https://freight.cargo.site/w/1000/i/92f71599861ac20159e3c76cb929a296a98a4742595a6b0e4b6d1cc6554b5e00/grafika-edit.png" /&#62;


&#60;img width="4994" height="2661" width_o="4994" height_o="2661" data-src="https://freight.cargo.site/t/original/i/3cc10c7a12b2fceefce48a4dab6280ea0ed7b3fef2591684073e8fdd22f37ca5/a.png" data-mid="155364423" border="0"  src="https://freight.cargo.site/w/1000/i/3cc10c7a12b2fceefce48a4dab6280ea0ed7b3fef2591684073e8fdd22f37ca5/a.png" /&#62;
&#60;img width="3150" height="2480" width_o="3150" height_o="2480" data-src="https://freight.cargo.site/t/original/i/e302ca8f40430cc5a56a35936edafc79b86cc65eaf6659d6f4346baae4d68d55/phones.png" data-mid="155172268" border="0"  src="https://freight.cargo.site/w/1000/i/e302ca8f40430cc5a56a35936edafc79b86cc65eaf6659d6f4346baae4d68d55/phones.png" /&#62;Proposed design of the visuals for Instagram account




&#60;img width="7501" height="4501" width_o="7501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/de1989e0285614be8f724e9ee734a3d922d1b3ce16e6282c09a9b4c7f99ef461/WEB-Obrazok-1.jpg" data-mid="155458134" border="0"  src="https://freight.cargo.site/w/1000/i/de1989e0285614be8f724e9ee734a3d922d1b3ce16e6282c09a9b4c7f99ef461/WEB-Obrazok-1.jpg" /&#62;


&#60;img width="7501" height="4501" width_o="7501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/3691b302a4ca7f2dcf7f4ce7213e10222275543b63d7c8a7761555604f1a41ae/WEB-Obrazok-2.jpg" data-mid="155458157" border="0"  src="https://freight.cargo.site/w/1000/i/3691b302a4ca7f2dcf7f4ce7213e10222275543b63d7c8a7761555604f1a41ae/WEB-Obrazok-2.jpg" /&#62;


&#60;img width="7501" height="4501" width_o="7501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/e2f8c7009dc722e71557280874cbff69f4fe5dec6ccd99726349b320d8f1a692/WEB-Obrazok-3.jpg" data-mid="155458182" border="0"  src="https://freight.cargo.site/w/1000/i/e2f8c7009dc722e71557280874cbff69f4fe5dec6ccd99726349b320d8f1a692/WEB-Obrazok-3.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Keep on Dreaming</title>
				
		<link>https://ivanahavadejova.com/Keep-on-Dreaming</link>

		<pubDate>Fri, 18 Jun 2021 17:45:41 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Keep-on-Dreaming</guid>

		<description>
	





Keep on Dreaming2021, poster design



	Keep on Dreaming is the title of the poster series designed in response to the Open Call announced by The Unfiltered Zine. The issue’s main theme- Passion, was specifically focused on dreamy, vibrant and pastel depictions of memories, the things people are passionate about or long for. 
As for me, I have always been nostalgic and passionate about places, the ones I have had a chance to visit, and ones I have never traveled to but have been longing to visit one day. Through reminiscing places, I am able to re-live the experience of being present at a certain moment- recalling people, sounds, scents, emotions, and feelings I have experienced there. 
I designed this series of posters with an objective to visualise my emotions and feelings that certain dreamy destinations evoke in me. Each poster depicts a destination I once visited and includes a list of random words I associate with my memories.
 A pastel colour palette, typographic choices, graphic composition, and imagery take inspiration from vintage poster designs, strengthening the feelings of nostalgia and longing for the distant dreamlands.
	&#60;img width="1496" height="2116" width_o="1496" height_o="2116" data-src="https://freight.cargo.site/t/original/i/a6526b6285a39ddf086e982159686cb0d71cc6a2e7ea9324e89ea6526c077ec6/IH.3.png" data-mid="111717901" border="0" data-scale="65" src="https://freight.cargo.site/w/1000/i/a6526b6285a39ddf086e982159686cb0d71cc6a2e7ea9324e89ea6526c077ec6/IH.3.png" /&#62;




	&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/6ced0902bbd710fcaf405b13952c14a459c1100295077af83241a2ff89f29135/IH.2.png" data-mid="111717900" border="0"  src="https://freight.cargo.site/w/1000/i/6ced0902bbd710fcaf405b13952c14a459c1100295077af83241a2ff89f29135/IH.2.png" /&#62;


	&#60;img width="1501" height="2121" width_o="1501" height_o="2121" data-src="https://freight.cargo.site/t/original/i/b3e1ed0b78bcd5cccd7eda03af2eb2b79b9c172d11068e2c9f367fb97ab497a9/6a.png" data-mid="111781393" border="0"  src="https://freight.cargo.site/w/1000/i/b3e1ed0b78bcd5cccd7eda03af2eb2b79b9c172d11068e2c9f367fb97ab497a9/6a.png" /&#62;
	&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/6e8a6f3625b476d054744656aa5521409e17fcfb7603e0fc7b897f2e8cc30373/IH.1.png" data-mid="111717946" border="0"  src="https://freight.cargo.site/w/1000/i/6e8a6f3625b476d054744656aa5521409e17fcfb7603e0fc7b897f2e8cc30373/IH.1.png" /&#62;
	&#60;img width="1500" height="2120" width_o="1500" height_o="2120" data-src="https://freight.cargo.site/t/original/i/03a6afd8e7d60d35e01f57d2a6bc0b22fbec11794e56c9c3d379c9be5f3fd05e/10.1500.vib.png" data-mid="111781082" border="0"  src="https://freight.cargo.site/w/1000/i/03a6afd8e7d60d35e01f57d2a6bc0b22fbec11794e56c9c3d379c9be5f3fd05e/10.1500.vib.png" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>Perfektmess</title>
				
		<link>https://ivanahavadejova.com/Perfektmess</link>

		<pubDate>Sat, 19 Jun 2021 15:29:30 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Perfektmess</guid>

		<description>


	


Perfektmess
2021, poster design



	The series of posters titled Perfektmess has been designed in response to the Festival Fjúžn’s 2021 open call. The theme of this years‘ open call was to discover the demonstrations of diversity in the everyday life of the Slovak society. 
 In my work I, therefore, tried to capture the diversity, complexity and intersectioning of the Slovak contemporary society, with the intention to point out to the similarities between its seemingly different counterparts-us, humans. 
 The project takes inspiration from my own creative practice, mostly focused on the exploration and examination of my identity and its positioning within the context of the Slovak culture, in which I became interested during my undergraduate studies. 
 The development process of the project was centred around the design of collages, utilising the images of people found across different Slovak magazines and newspapers.The collages were consequently used when creating the actual designs of the individual posters. The reason for this was due to my ambition to include and represent a wide range of different people while aiming to capture a somewhat complete image of the Slovak contemporary society. 
All of the utilised photographs were assembled into visual compositions, where the individual human body parts initially seem to be visually disconnected and almost disharmonic, but in reality reflect the diverse society we live in.
Perfketmess is therefore trying to suggest that despite all the pre-supposed differences of our earthly remains, our elementary human essence is in fact the same, which makes any apparent differences turn into similarities instead.
	
&#60;img width="1191" height="1650" width_o="1191" height_o="1650" data-src="https://freight.cargo.site/t/original/i/5777a0752488580fe6687943446aa34d1a2437c242c3da2b21c8563fa168acd1/8tsa.png" data-mid="112048954" border="0"  src="https://freight.cargo.site/w/1000/i/5777a0752488580fe6687943446aa34d1a2437c242c3da2b21c8563fa168acd1/8tsa.png" /&#62;
&#60;img width="1190" height="1650" width_o="1190" height_o="1650" data-src="https://freight.cargo.site/t/original/i/88200c3952993f36c6e4abc0ed8e9245234e11f2bf749756f24602ca0f9cfc4a/1-tsa.png" data-mid="112035457" border="0"  src="https://freight.cargo.site/w/1000/i/88200c3952993f36c6e4abc0ed8e9245234e11f2bf749756f24602ca0f9cfc4a/1-tsa.png" /&#62;
&#60;img width="1183" height="1614" width_o="1183" height_o="1614" data-src="https://freight.cargo.site/t/original/i/a8a2791ea8423a022c2dbb13185fbd029aba02cfa0b510bd98d83d6d2f1a3bf4/9tsa.png" data-mid="112048844" border="0"  src="https://freight.cargo.site/w/1000/i/a8a2791ea8423a022c2dbb13185fbd029aba02cfa0b510bd98d83d6d2f1a3bf4/9tsa.png" /&#62;
&#60;img width="1117" height="1559" width_o="1117" height_o="1559" data-src="https://freight.cargo.site/t/original/i/3535f30348e326bf4c20f01b62fd52e1b6284bc30fd9cd29d1a133db9fabc994/3-tsa.png" data-mid="112035459" border="0"  src="https://freight.cargo.site/w/1000/i/3535f30348e326bf4c20f01b62fd52e1b6284bc30fd9cd29d1a133db9fabc994/3-tsa.png" /&#62;
&#60;img width="1167" height="1666" width_o="1167" height_o="1666" data-src="https://freight.cargo.site/t/original/i/393f5a3c473bba30dcf35ade29759475cb1084acb548a1248dfdf5cf2bbf8800/4-tsa.png" data-mid="112035460" border="0"  src="https://freight.cargo.site/w/1000/i/393f5a3c473bba30dcf35ade29759475cb1084acb548a1248dfdf5cf2bbf8800/4-tsa.png" /&#62;
&#60;img width="1185" height="1625" width_o="1185" height_o="1625" data-src="https://freight.cargo.site/t/original/i/1ff1b911abb6ce406ec5015fe15f22017069d1869456aba6f5034abb3aa497de/5-tsa.png" data-mid="112035461" border="0"  src="https://freight.cargo.site/w/1000/i/1ff1b911abb6ce406ec5015fe15f22017069d1869456aba6f5034abb3aa497de/5-tsa.png" /&#62;




	
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/653000f12deab3660363a2032d9ef6acec4f272ec5686277af9058b70a99417f/1.png" data-mid="111775421" border="0"  src="https://freight.cargo.site/w/1000/i/653000f12deab3660363a2032d9ef6acec4f272ec5686277af9058b70a99417f/1.png" /&#62;
&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/74aabac3988ad64bcf68b8caa4c0e297e6f604c48fa96455f5d65370394a9cef/7.png" data-mid="112034696" border="0"  src="https://freight.cargo.site/w/1000/i/74aabac3988ad64bcf68b8caa4c0e297e6f604c48fa96455f5d65370394a9cef/7.png" /&#62;
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/488e515c6cf4be4fd1afce049a61719986430125372ebb1872d01b3029565463/2.png" data-mid="111775422" border="0"  src="https://freight.cargo.site/w/1000/i/488e515c6cf4be4fd1afce049a61719986430125372ebb1872d01b3029565463/2.png" /&#62;
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/b3bff97d4a412e5e2b3f599d124c4c044e6ceb8ca810259782a6ac0918c06109/3.png" data-mid="111775423" border="0"  src="https://freight.cargo.site/w/1000/i/b3bff97d4a412e5e2b3f599d124c4c044e6ceb8ca810259782a6ac0918c06109/3.png" /&#62;
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/c742313f11ec149b36d38339cbe8b4bdfd63c22a8cc5b0925a2fb6193389cb9b/4.png" data-mid="111775424" border="0"  src="https://freight.cargo.site/w/1000/i/c742313f11ec149b36d38339cbe8b4bdfd63c22a8cc5b0925a2fb6193389cb9b/4.png" /&#62;
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/a55bb86377d03f511e5aa1bbd6acd69fd4ccfb0b6f108e77c622ddd61b4eabcf/5.png" data-mid="111775425" border="0"  src="https://freight.cargo.site/w/1000/i/a55bb86377d03f511e5aa1bbd6acd69fd4ccfb0b6f108e77c622ddd61b4eabcf/5.png" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Psychogeographic Narratives of Prešov and London</title>
				
		<link>https://ivanahavadejova.com/Psychogeographic-Narratives-of-Presov-and-London</link>

		<pubDate>Mon, 01 Mar 2021 10:56:22 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Psychogeographic-Narratives-of-Presov-and-London</guid>

		<description>
	



Psychogeographic Narratives of Prešov and London
2021,&#38;nbsp;publication design, photography, writing


	
Psychogeographic Narratives of Prešov &#38;amp; London is the tile of my final major project completed during my postgraduate studies. The artist’s book, presents two different ways of visualising and communicating physically experienced and imagined urban environments through the use of psychogeographic research of Prešov and London, specifically from the cultural and social perspective. &#38;nbsp; 
The publication comprises of two individual counterparts- Prešov and London-linked together using the dos-à-dos binding, revealing the similarities and differences between the two urban environments, the reader can observe while flipping through the book.The folding element used across the entire publication is directly responsive to the content, and therefore, creates a balanced piece of design. &#38;nbsp; 
The content of the book itself consists of the narratives describing one day spent wandering around Prešov in real life, and the imaginary walking in London, which is reflected in the concrete and abstract graphic elements used respectively throughout each part of the book. 
Visual language of the publication includes illustrations, photographs, and various print experiments, while utilising the antiquated and often neglected creative production methods and techniques. By doing so it is trying to propose the possible ways of challenging the traditional modes of describing the urban experiences within the contemporary corporate graphic design industry.
All of the utilised production techniques can be realised and re-produced in the domestic environment, highlighting the need for the graphic designers to be innovative, creative and critical under any given circumstances.
	



A flip-through video of the publication




&#60;img width="1938" height="1939" width_o="1938" height_o="1939" data-src="https://freight.cargo.site/t/original/i/d93f2b6c0bc682ab2cbb0fd64fcf82de77f8c16d4234652f191a64e1b7b90bd2/H.png" data-mid="113007105" border="0"  src="https://freight.cargo.site/w/1000/i/d93f2b6c0bc682ab2cbb0fd64fcf82de77f8c16d4234652f191a64e1b7b90bd2/H.png" /&#62;
&#60;img width="1248" height="1333" width_o="1248" height_o="1333" data-src="https://freight.cargo.site/t/original/i/f2fff13c65c975efa29046a4c02504a4045d964523e08c6dd0ce0dbe84754246/20.1.png" data-mid="113007000" border="0" data-scale="65" src="https://freight.cargo.site/w/1000/i/f2fff13c65c975efa29046a4c02504a4045d964523e08c6dd0ce0dbe84754246/20.1.png" /&#62;


Details of the cover



	


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&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/8569e620c7586e6793bfbe7dc8e2acb2eb2f47fb3b93f3cd7f791bf17b6dfb48/14.png" data-mid="113003621" border="0"  src="https://freight.cargo.site/w/1000/i/8569e620c7586e6793bfbe7dc8e2acb2eb2f47fb3b93f3cd7f791bf17b6dfb48/14.png" /&#62;
&#60;img width="2000" height="1429" width_o="2000" height_o="1429" data-src="https://freight.cargo.site/t/original/i/4c4e5c43a2f6f68efbef4368c88dbce1fe56de32b7a2709eb2f1828717372667/5.png" data-mid="110384632" border="0"  src="https://freight.cargo.site/w/1000/i/4c4e5c43a2f6f68efbef4368c88dbce1fe56de32b7a2709eb2f1828717372667/5.png" /&#62;
&#60;img width="1915" height="1277" width_o="1915" height_o="1277" data-src="https://freight.cargo.site/t/original/i/b158f5135c6ba04e951ea944979b551cef666da34bfd122e404d2da1ff5e6384/21.png" data-mid="113006963" border="0"  src="https://freight.cargo.site/w/1000/i/b158f5135c6ba04e951ea944979b551cef666da34bfd122e404d2da1ff5e6384/21.png" /&#62;
&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/8b8b8e10b2051a1d1ecaf27ee17ef9512321fdcec603eb2a440cad2a1c499628/18.png" data-mid="113006973" border="0"  src="https://freight.cargo.site/w/1000/i/8b8b8e10b2051a1d1ecaf27ee17ef9512321fdcec603eb2a440cad2a1c499628/18.png" /&#62;
&#60;img width="1942" height="1295" width_o="1942" height_o="1295" data-src="https://freight.cargo.site/t/original/i/2c9b687d5046e46bc0c94ac041f48720f88d4864a9e5ce840ba0fb7194687869/23.png" data-mid="113007304" border="0"  src="https://freight.cargo.site/w/1000/i/2c9b687d5046e46bc0c94ac041f48720f88d4864a9e5ce840ba0fb7194687869/23.png" /&#62;
&#60;img width="1909" height="1364" width_o="1909" height_o="1364" data-src="https://freight.cargo.site/t/original/i/a18184bc124103dc736a16cf333960530be7c21b975abf82c36e6b6b37d02046/J.png" data-mid="113010215" border="0"  src="https://freight.cargo.site/w/1000/i/a18184bc124103dc736a16cf333960530be7c21b975abf82c36e6b6b37d02046/J.png" /&#62;
&#60;img width="2000" height="1429" width_o="2000" height_o="1429" data-src="https://freight.cargo.site/t/original/i/1a3a4f3d2b748b86c0c8c84be6517a82eda695c41591fcf98333ad70ed4f9474/17.png" data-mid="113010797" border="0"  src="https://freight.cargo.site/w/1000/i/1a3a4f3d2b748b86c0c8c84be6517a82eda695c41591fcf98333ad70ed4f9474/17.png" /&#62;
&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/b8b00f656460c35a0e155ba67a6ef510e6e7ce1b98fd42ca71af553d0d6e680f/6.png" data-mid="110384647" border="0"  src="https://freight.cargo.site/w/1000/i/b8b00f656460c35a0e155ba67a6ef510e6e7ce1b98fd42ca71af553d0d6e680f/6.png" /&#62;

 Selection of the spreads from the book(s)

</description>
		
	</item>
		
		
	<item>
		<title>Poster Diary </title>
				
		<link>https://ivanahavadejova.com/Poster-Diary-1</link>

		<pubDate>Fri, 10 Sep 2021 13:02:47 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Poster-Diary-1</guid>

		<description>
	





Poster Diary
2020-present, poster design



	As the title suggests, the project represents a collection of posters reacting to and commenting on the situations I encounter daily in my life. &#38;nbsp; 

By undertaking the project I aim to produce a variety of designs while mapping out the trajectory of my life within the current social and political context by reacting to conventional situations and subjects authentically. &#38;nbsp; 

The project then takes a form of a practical design exercise, offering me an opportunity to experiment, whether it is with the graphic composition, visual effects, typography or the colour palette. &#38;nbsp; 

Additionally, I also consider Poster Diary to be a project essential to my professional growth, as it provides me with a space to improve my design skills, which to me is a priority at the current time. &#38;nbsp;
 
In the future, I am planning to release a printed publication of the works included in the Poster Diary. &#38;nbsp;

	&#60;img width="1218" height="1715" width_o="1218" height_o="1715" data-src="https://freight.cargo.site/t/original/i/6d7de56d764ff77709b058c16ca931751eb1127a7ea2193d69a46db9dfc3b638/dedinka-do-portfolia-s-texturou.png" data-mid="160794260" border="0" data-scale="62" src="https://freight.cargo.site/w/1000/i/6d7de56d764ff77709b058c16ca931751eb1127a7ea2193d69a46db9dfc3b638/dedinka-do-portfolia-s-texturou.png" /&#62;

	
&#60;img width="1501" height="2122" width_o="1501" height_o="2122" data-src="https://freight.cargo.site/t/original/i/fa2ff34985e0c460e718a5d330a4107702665439f6d5e1b825c923a0b3a65f9a/5.png" data-mid="118539491" border="0"  src="https://freight.cargo.site/w/1000/i/fa2ff34985e0c460e718a5d330a4107702665439f6d5e1b825c923a0b3a65f9a/5.png" /&#62;
&#60;img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/6ce3cbcc6b13a9ab29d9c51630dae854e9a7b8852a44ea786ef233f065b17aa0/spring-1-01.png" data-mid="118539499" border="0"  src="https://freight.cargo.site/w/1000/i/6ce3cbcc6b13a9ab29d9c51630dae854e9a7b8852a44ea786ef233f065b17aa0/spring-1-01.png" /&#62;
&#60;img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/13e461bf0f48bc68b7d3fa1ef732184b97d7c3e60050728e433b73ae02bf84c7/Miroslav-Valek-1-01.png" data-mid="118539500" border="0"  src="https://freight.cargo.site/w/1000/i/13e461bf0f48bc68b7d3fa1ef732184b97d7c3e60050728e433b73ae02bf84c7/Miroslav-Valek-1-01.png" /&#62;
&#60;img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/d801f408e5f149acf4fa91c513b5b0c7bc4ec7ef34dc93ae0d165fce4f902846/Miroslav-Valek-kridla-12.png" data-mid="118539498" border="0"  src="https://freight.cargo.site/w/1000/i/d801f408e5f149acf4fa91c513b5b0c7bc4ec7ef34dc93ae0d165fce4f902846/Miroslav-Valek-kridla-12.png" /&#62;
&#60;img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/d4d0b8522b20d8ef0f7cc2f15c55c35fbb41c45da18fa676280d727bcb8253fb/02.png" data-mid="118539501" border="0"  src="https://freight.cargo.site/w/1000/i/d4d0b8522b20d8ef0f7cc2f15c55c35fbb41c45da18fa676280d727bcb8253fb/02.png" /&#62;
&#60;img width="1500" height="2000" width_o="1500" height_o="2000" data-src="https://freight.cargo.site/t/original/i/e0def952f9bbda213afbfeb449fd26bdc6c60dbeb47535ca12ab717003f18f44/ziva-voda-poster.png" data-mid="118539551" border="0"  src="https://freight.cargo.site/w/1000/i/e0def952f9bbda213afbfeb449fd26bdc6c60dbeb47535ca12ab717003f18f44/ziva-voda-poster.png" /&#62;
&#60;img width="1500" height="2126" width_o="1500" height_o="2126" data-src="https://freight.cargo.site/t/original/i/ee8946659a4bf16c17b3dc40f0fdc48249e17c374d4d98f6d17fbc16d4fc0397/4.png" data-mid="118539515" border="0"  src="https://freight.cargo.site/w/1000/i/ee8946659a4bf16c17b3dc40f0fdc48249e17c374d4d98f6d17fbc16d4fc0397/4.png" /&#62;
&#60;img width="3542" height="4501" width_o="3542" height_o="4501" data-src="https://freight.cargo.site/t/original/i/329878dfa88c7b0ef52b059f73edd70aa75bf521ebd394de72567d86a7bd282c/melting-icebergs-ver-2-04.png" data-mid="155152303" border="0"  src="https://freight.cargo.site/w/1000/i/329878dfa88c7b0ef52b059f73edd70aa75bf521ebd394de72567d86a7bd282c/melting-icebergs-ver-2-04.png" /&#62;
&#60;img width="1495" height="2117" width_o="1495" height_o="2117" data-src="https://freight.cargo.site/t/original/i/7d9e3d8cae8e84fb92f3bc37f39d52f9d3e3bb3cfc85bda02a0087728e2c83c7/hayfever-11.png" data-mid="118539509" border="0"  src="https://freight.cargo.site/w/1000/i/7d9e3d8cae8e84fb92f3bc37f39d52f9d3e3bb3cfc85bda02a0087728e2c83c7/hayfever-11.png" /&#62;
&#60;img width="1492" height="2114" width_o="1492" height_o="2114" data-src="https://freight.cargo.site/t/original/i/964fbd94eb673681f86bd1b0efc7de8e0ac72b177a6452b7681686da18726015/hayfever-12.png" data-mid="118539511" border="0"  src="https://freight.cargo.site/w/1000/i/964fbd94eb673681f86bd1b0efc7de8e0ac72b177a6452b7681686da18726015/hayfever-12.png" /&#62;
&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/6c3b2188e3edd4d8918168512e282ba09887cdba2397718ed95b6aaefa6c7c47/7.1500.vib.png" data-mid="118539520" border="0"  src="https://freight.cargo.site/w/1000/i/6c3b2188e3edd4d8918168512e282ba09887cdba2397718ed95b6aaefa6c7c47/7.1500.vib.png" /&#62;
&#60;img width="1500" height="2100" width_o="1500" height_o="2100" data-src="https://freight.cargo.site/t/original/i/1eb49c62757ad1256520ed41d3a8f771abf5c0790b86d2a86763070f9fdc5ff4/7.png" data-mid="118539513" border="0"  src="https://freight.cargo.site/w/1000/i/1eb49c62757ad1256520ed41d3a8f771abf5c0790b86d2a86763070f9fdc5ff4/7.png" /&#62;
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&#60;img width="1499" height="2121" width_o="1499" height_o="2121" data-src="https://freight.cargo.site/t/original/i/862c04bfb57544c54ddc7f87867d58a675e83018cb099e4c8fc9435a71a81543/3.png" data-mid="118539506" border="0"  src="https://freight.cargo.site/w/1000/i/862c04bfb57544c54ddc7f87867d58a675e83018cb099e4c8fc9435a71a81543/3.png" /&#62;
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&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/354a8f909bab1d3fb37db3329d05f2fa881f992dfe8ef4fd239849d1557bf485/istone1.png" data-mid="118539547" border="0"  src="https://freight.cargo.site/w/1000/i/354a8f909bab1d3fb37db3329d05f2fa881f992dfe8ef4fd239849d1557bf485/istone1.png" /&#62;
&#60;img width="1500" height="2122" width_o="1500" height_o="2122" data-src="https://freight.cargo.site/t/original/i/f145e59a8bba6028b23a5908e55bec3450db5f4fd4c5e936f97d94501950b491/istone4.png" data-mid="118540504" border="0"  src="https://freight.cargo.site/w/1000/i/f145e59a8bba6028b23a5908e55bec3450db5f4fd4c5e936f97d94501950b491/istone4.png" /&#62;
&#60;img width="1500" height="2050" width_o="1500" height_o="2050" data-src="https://freight.cargo.site/t/original/i/695c8ad073939a1b64c8a466409bf3c1837ecde5654c294ec6f572996cfe9739/hollow-3.png" data-mid="118539554" border="0"  src="https://freight.cargo.site/w/1000/i/695c8ad073939a1b64c8a466409bf3c1837ecde5654c294ec6f572996cfe9739/hollow-3.png" /&#62;
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&#60;img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/3d51129626f28931be8a459ad8af3babb4243bbfe9fe6ed9e1e03288464a574e/walks.png" data-mid="125292824" border="0"  src="https://freight.cargo.site/w/1000/i/3d51129626f28931be8a459ad8af3babb4243bbfe9fe6ed9e1e03288464a574e/walks.png" /&#62;
&#60;img width="2481" height="3508" width_o="2481" height_o="3508" data-src="https://freight.cargo.site/t/original/i/6400efafde4e10e19740bc45af03af438cfc3788d0a975f2abb2352f6c22a7fe/wasteland-01.png" data-mid="118539518" border="0"  src="https://freight.cargo.site/w/1000/i/6400efafde4e10e19740bc45af03af438cfc3788d0a975f2abb2352f6c22a7fe/wasteland-01.png" /&#62;
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</description>
		
	</item>
		
		
	<item>
		<title>Fuse Festival</title>
				
		<link>https://ivanahavadejova.com/Fuse-Festival</link>

		<pubDate>Tue, 07 Sep 2021 10:21:33 +0000</pubDate>

		<dc:creator>Ivana Havadejová </dc:creator>

		<guid isPermaLink="true">https://ivanahavadejova.com/Fuse-Festival</guid>

		<description>





	Fuse Festival
2020, visual identity design


	
During my postgraduate studies, I had an opportunity to participate in the design contest of the visual identity for the Fuse Festival, organised by the charity group The Creative Youth. Fuse Festival is the newly adopted title for the International Youth Festival, the UK’s largest multi-arts festival for people under 27 and features some of the most exciting work by emerging young artists.Prototype of the visual identity was created with the intention to respond to the client’s requirements to appeal to the participants, but also potential visitors of the festival, which became reflected within the selection of the colour palette, typographic choices and bold design of the actual logo. 
The colourful gradient variations also became the bearing graphic element of the visual identity, in order to accordingly visually communicate the actual title of the festival (Fuse- fusion).The design prototype has been selected one of the five most successful by the contest committee.
	




&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/678a79318ffc2c1a3c361274ad5a3224d567e729615093649d8320d32b53896d/animation-logo.gif" data-mid="119061788" border="0"  src="https://freight.cargo.site/w/1000/i/678a79318ffc2c1a3c361274ad5a3224d567e729615093649d8320d32b53896d/animation-logo.gif" /&#62;



Logo visualisation

	




&#60;img width="3509" height="4961" width_o="3509" height_o="4961" data-src="https://freight.cargo.site/t/original/i/a01a20e946de3bf54158399ccd112e5e0da792fb155d5068d99a62ff3460b8d0/fuse-14.png" data-mid="118261139" border="0"  src="https://freight.cargo.site/w/1000/i/a01a20e946de3bf54158399ccd112e5e0da792fb155d5068d99a62ff3460b8d0/fuse-14.png" /&#62;
&#60;img width="3509" height="4961" width_o="3509" height_o="4961" data-src="https://freight.cargo.site/t/original/i/eb17b96fad7f6fe5dea1b737cc4f8a220b64a58224b92ff1b27c237df0d5ebc7/fuse-11.png" data-mid="118261142" border="0"  src="https://freight.cargo.site/w/1000/i/eb17b96fad7f6fe5dea1b737cc4f8a220b64a58224b92ff1b27c237df0d5ebc7/fuse-11.png" /&#62;
&#60;img width="2000" height="2829" width_o="2000" height_o="2829" data-src="https://freight.cargo.site/t/original/i/0e39db0d157393dd0dd67d7c07f413f59559e62b245f098e10a65bb60c84150b/fuse-07.png" data-mid="118261222" border="0"  src="https://freight.cargo.site/w/1000/i/0e39db0d157393dd0dd67d7c07f413f59559e62b245f098e10a65bb60c84150b/fuse-07.png" /&#62;
&#60;img width="3509" height="4961" width_o="3509" height_o="4961" data-src="https://freight.cargo.site/t/original/i/6b4f80c1de8d510bd4efbf863fb51a104520c72e60872da2fb29c5fda1afb6d0/fuse-04.png" data-mid="118261147" border="0"  src="https://freight.cargo.site/w/1000/i/6b4f80c1de8d510bd4efbf863fb51a104520c72e60872da2fb29c5fda1afb6d0/fuse-04.png" /&#62;
&#60;img width="3508" height="4962" width_o="3508" height_o="4962" data-src="https://freight.cargo.site/t/original/i/2c70300362314abcee1d3e28e68713725a4b1a3d0abd57803bc6710bb096c641/fuse2-35.png" data-mid="118261114" border="0"  src="https://freight.cargo.site/w/1000/i/2c70300362314abcee1d3e28e68713725a4b1a3d0abd57803bc6710bb096c641/fuse2-35.png" /&#62;
&#60;img width="3509" height="4962" width_o="3509" height_o="4962" data-src="https://freight.cargo.site/t/original/i/5839121ba56dc549457517958517f267afff3c99b3c654966f01eea8a6692eb7/fuse-02.png" data-mid="118261149" border="0"  src="https://freight.cargo.site/w/1000/i/5839121ba56dc549457517958517f267afff3c99b3c654966f01eea8a6692eb7/fuse-02.png" /&#62;



&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f41e7a2b5e7de1ca045f9b40d4f6c34c9585447045132571dcf32070282687db/Logo-EDIT.gif" data-mid="119067107" border="0"  src="https://freight.cargo.site/w/1000/i/f41e7a2b5e7de1ca045f9b40d4f6c34c9585447045132571dcf32070282687db/Logo-EDIT.gif" /&#62;&#60;img width="5101" height="3301" width_o="5101" height_o="3301" data-src="https://freight.cargo.site/t/original/i/1e9ef8a3d8c8da61aadab8387abb8a52eb474a123e8132de7e479d9881c9911e/products-03.png" data-mid="118260944" border="0"  src="https://freight.cargo.site/w/1000/i/1e9ef8a3d8c8da61aadab8387abb8a52eb474a123e8132de7e479d9881c9911e/products-03.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c36538833d825d136e4e11e98b1efb1db21ddd6382beef5084d044d398da911c/animated-logo-color-change.gif" data-mid="119070212" border="0"  src="https://freight.cargo.site/w/1000/i/c36538833d825d136e4e11e98b1efb1db21ddd6382beef5084d044d398da911c/animated-logo-color-change.gif" /&#62;&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/32af4447415012d3e1dad8d77756854c7fedf3ef138bd80e28ba63d92f039b65/fuse-1.png" data-mid="118260933" border="0"  src="https://freight.cargo.site/w/1000/i/32af4447415012d3e1dad8d77756854c7fedf3ef138bd80e28ba63d92f039b65/fuse-1.png" /&#62;

The poster prototypes

&#60;img width="5101" height="3301" width_o="5101" height_o="3301" data-src="https://freight.cargo.site/t/original/i/81e5d5282b346d49b6378c0706520915dd03e00bcc0fca5d4b882205459993f9/products-04.png" data-mid="118260945" border="0"  src="https://freight.cargo.site/w/1000/i/81e5d5282b346d49b6378c0706520915dd03e00bcc0fca5d4b882205459993f9/products-04.png" /&#62;&#60;img width="5101" height="2703" width_o="5101" height_o="2703" data-src="https://freight.cargo.site/t/original/i/6375fa085fa1b0232f6710479ef9798e53b767e8556ec22130509789e7a66db1/products-dif-05.png" data-mid="118261412" border="0"  src="https://freight.cargo.site/w/1000/i/6375fa085fa1b0232f6710479ef9798e53b767e8556ec22130509789e7a66db1/products-dif-05.png" /&#62;




&#60;img width="5101" height="2703" width_o="5101" height_o="2703" data-src="https://freight.cargo.site/t/original/i/22fc08dd97b734a5abd83bee7fca5cf6d549cbd0ad5f87ddede9012c28cbb514/products-dif-06.png" data-mid="118261461" border="0"  src="https://freight.cargo.site/w/1000/i/22fc08dd97b734a5abd83bee7fca5cf6d549cbd0ad5f87ddede9012c28cbb514/products-dif-06.png" /&#62;&#38;nbsp;Festival merchandise</description>
		
	</item>
		
	</channel>
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